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Sales & Marketing

Otelier Optimizes Hotel Sales & Marketing Decisions with Data-Driven Insights

Align strategies, optimize marketing spend, and maximize profitability with Otelier’s solutions tailored for Sales & Marketing leaders.
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Sales & Marketing

With Otelier software, Hotel Sales & Marketing teams are experiencing:

Improved Alignment

Align sales, marketing, and revenue teams on shared KPIs

Better Channel Mix

Drive more direct revenue and less reliance on OTAs

Increased Revenue

Create tailored packages informed by real-time data that drive revenue

Some of Our Partners

We partner with hotel sales and marketing leaders at management companies, ownership groups, resorts and brands around the world.

Unlock the Potential of Unified Sales, Marketing, and Revenue Strategies

Gain the Insights You Need to Drive More Revenue

  • Leverage actionable data to optimize promotions, packages, and bundles for profitable guest segments.
  • Analyze campaign performance across digital channels to ensure marketing spend is converting into bookings.
  • Evaluate the profitability of third-party promotions with OTAs to ensure they drive incremental revenue when you need it most.

Plan Smarter with Better Forecasting and Aligned Goals

  • Allocate resources based on accurate forecasts.
  • Monitor budget performance in real time.
  • Improve financial control across marketing campaigns.

Hear Why Hospitality Leaders Say We're #1

“The manual processes of printing, storing, and sending reports were inefficient. Now, we’re not having to print reports, we’re getting things done digitally. With the reductions in accounting staff in our industry, this time saver is huge.”

Rob Smith

Chief Financial Officer Crescent Hotels & Resorts
“With generative AI, it’s not just graphs and charts, but we can do short analysis of those numbers and put them in a more common language.”

Jeremy Slone

Director of Technology, Brittain Resorts & Hotels
“We’re giving our GMs a dashboard that shows everything they need to know, compares current budget with budget last year, and shows all guest issues right in the same place. You don’t even have to do anything, it’s just all automatic.”

Prince Singh

Chief Operating Officer Five Rivers Hospitality
“First, being able to capture all the data is huge. Then, being able to put it into usable forms for all of our leadership in different areas – that is the key to total revenue optimization across the entire resort.”

Billy Copelan

Director of Revenue Management, Sea Island Resorts

Success Stories

Discover how leading hotel operators are using comprehensive analytics to power their Sales & Marketing strategies with Otelier.
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Business Intelligence Software Sparks ‘Explosion Of Possibilities’ At Sea Island Resort

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Brittain Resorts & Hotels Leans in on AI as Part of its Business Intelligence Solution

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Outrigger Gets Granular with Hotel Business Intelligence

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Your Favorite Systems Integrate with Otelier

Otelier has certified integrations with more than 450 leading hotel technology companies to provide centralized information in a unified data model, ensuring you have access to your data when and how you need it.

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Level Up Your Hotel Sales & Marketing Strategies

Discover how forecasting and business intelligence tools from Otelier will empower you to made data-driven decisions that drive profitability.
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Learn More About Each of Our Products

Otelier software is purpose-built for hospitality, spanning back office automation, business intelligence and budgeting & forecasting, to help hoteliers save time, reduce cost and increase revenue

Additional Hotel Sales and Marketing Resources

Explore Best Practices

13 KPIs a Hotel Business Intelligence Tool Will Help You Track

Here are the top hospitality-specific performance indicators and metrics that you likely won’t see without access to a hotel business intelligence solution.
Read Article

The Best Data to Drive Ancillary Revenue at Your Hotel

Real-world strategies to optimize ancillary revenue streams like F&B, spa and golf at your hotel or resort with data-driven insights.
Read Article

Shifting Your Hotel Forecasting Focus to the Bottom Line

As hoteliers prepare budgets, one critical step to hotel forecasting involves analyzing bottom-line data to ensure you’re making decisions that drive the highest margins.
Read Article